From all of us at New Look Power Wash, we trust that you will have a prosperous New Year in 2013.
2012 was a stellar year for our company. Our pressure wash services expanded over the past year and our company growth displayed a steady and robust increase on all levels. Our success is a direct result from our customers. Customer like you! Without you, our business would cease to exist. We appreciate all of you and we are constantly reminded that we have the best job in the world. Interacting with you this past year was nothing short than phenomenal and we look forward to even a better year in 2013.
Happy New Year!
Carlos – New Look Power Wash

by Carlos Gonzales, New Look Power Wash – newlookpowerwash@aol.com
Over this past year – month after month – the California Pressure Washing Blog talked about all the neat jobs we encountered throughout the year. Before and After pictures were taken at nearly every job site showing our customer that New Look Power Wash would be more than capable to handle the job, in which all cases we did. Along with this we offered up helpful hints to our pressure wash colleagues with suggestions and tips by writing articles and blogs on how to improve their pressure wash business.
This past year – 2012 – had been nothing short than amazing in so many different ways for the success of our pressure wash business. As 2012 comes to an end, I personally would like to extend a sincere and humble “Thank You” to all of our customers and colleagues that have crossed our path and touched our lives. It has been our privilege to serve you.
This blog will exclude all the “tag lines” and embedded links that have been a common place in past blogs. You will not a find any Before and After pictures showing you our wonderful work.
From all of us at New Look Power Wash. We wish you a very Merry Christmas and a Happy New Year!

Pressure Wash service areas include San Francisco, Oakland, Reno, Las Vegas, Arizona, Nevada, California, Pleasanton, Emeryville, Richmond, San Pablo, Hercules, Vallejo, Petaluma, El Cerrito, Folsom, Lafayette, Cathedral City, Clayton, East Palo Alto, Palo Alto, Fairfield, Vacaville, Dixon, Winters, Davis, Sacramento, West Sacramento, Suisun City, Stockton, Pittsburgh, Pleasant Hill, St. Helena, Walnut Creek, Oakley, Benicia, Danville, San Ramon, American Canyon, Orinda, Berkeley, Napa, San Rafael, Petaluma, South San Francisco, Rancho Cordova, San Pablo, El Sobrante, Martinez, Pleasant Hill, Concord, Lodi, Stanford, Monterey, Bodega Bay, Carmel, Redding, Livermore, Fremont, Fresno, Santa Ana, Anaheim, Riverside, Modesto, Santa Clara, Santa Rosa, Hayward, Elk Grove, Sunnyvale, Visalia, Roseville, Daly City, Antioch, San Mateo, Clovis, Santa Monica, Santa Barbara, Alhambra, Chico, Citrus Heights, Livermore, Alameda, San Leandro, Calistoga, Campbell, Tracy, Merced, Atherton, Auburn, Belmont, Belvedere, Brentwood, Brisbane, Burlingame, Albany, Point Richmond, Rio Vista, San Jose, Bakersfield, Los Angeles, Mill Valley, Burbank, Palo Alto, Morgan Hill, Mountain View, Hayward, Rancho Cordova, Los Banos, San Diego, Long Beach, Orange County, Contra Costa County, Solano County, Alameda County, Napa County, Agoura Hills, Alhambra, Altadena, Arcadia, Avalon, Baldwin Park, Bel Air, Bell, Bell Gardens, Bellflower, Beverly Hills, Burbank, Calabasas, Canoga Park, Canyon Country, Carson, Castaic, Cerritos, Chatsworth, City of Industry, Commerce, Compton, Culver City, Downey, Duarte, Eagle Rock, East Long Angeles, El Monte, El Sugundo, Encino, Gardena, Glendale, Hawthorne, Hermosa Beach, Huntington, Huntington Park, Inglewood, Irwindale, La Canada Flintridge, La Crescenta, La Puente, Laguna Hills, Lakewood, Lancaster, Lawndale, Lomita, Lynwood, Malibu, Manhattan Beach, Marina Del Ray, Maywood, Melrose, Fairfax, Mission Hills, Monrovia, Montebello, Monterey Park, Montrose, North Hollywood, Northridge, Palmdale, Palos Verdes Estates, Palos Verdes Peninsula, Paramount, Pasadena, Pico Rivera, River Ranch, Porter Ranch, Rancho Palos Verdes, Rancho Santa Margarita, Redondo Beach, Reseda, Rolling Hills Estates, Rosemead, San Fernando, San Gabriel, San Pedro, Santa Clarita, Santa Fe Springs, Santa Monica, Sherman Oaks, Simi Valley, South El Monte, South Gate, South Pasadena, Studio City, Sylmar, Temple City, Thousand Oaks, Toluca Lake, Torrance, Universal City, Valley Glen, Valley Village, West Hollywood, West Los Angeles, Whittier, Willow Brook, Wilmington, Woodland Hills, Lake Tahoe, Pacifica, Santa Barbara, Yountville, North Las Vegas, Amargosa Valley, Beatty, Bullhead City, Cottonwood Cove, Death Valley, Death Valley Junction, East Kingman, East Las Vegas, Fort Mohave, Furnace Creek, Henderson, Indian Springs, Jean, Kingman, Lake Las Vegas, Laughlin, Mercury, Nellis AFB, Nellis Air Force Base, Pahrump, Paradise, Primm, Spring Valley, Summerlin, Sunrise Manor, Wikieup, Winchester
New Look Power Wash provides pressure wash services to home and business owners in the Vallejo area and neighboring cities. As a small based business in California, our success depends on your satisfaction from our services. We take great pride knowing that our work will be done right the first time and that our motivation is to make sure all of our customers are happy with our work.
If your residence is in need of a bath ~ we are the company to clean it. If your concrete is dirty ~ we will get it clean. Have graffiti on your building? You need to call us. Is your back patio or driveway in need of a facelift? If so, we are the company to call.
Read what some of our customers say about our service
“If you’re needing to spruce up or clean off your concrete, bricks, exterior walls, etc., then Carlos is the person to call. He’s professional, knowledgeable and diligent. Carlos took care of the moss growth on my brick pavers. What a difference, the bricks look new again. Would gladly call him again and highly recommend his services. Oh, and his price was very reasonable.” – Benita
“MY COURTYARD LOOKS LIKE NEW!! The quality of work was outstanding. Carlos pressure washed my house and courtyard. After washing the concrete and brick in my courtyard he sealed it. It came out beautiful; it’s alive again. He first came out and gave me an estimate, I called several references, and then we set up a date to get it done. He gave me a time frame and it was done within that time. Carlos is an expert in his field and I would recommend him to anyone; I will certainly have him back again.. To sum it up, he’s extremely knowledgeable, takes pride in his work, has outstanding customer service skills, and the price is right!!!” – Jackie, San Ramon, CA
“Great customer service, great quality of work, expedited service and great/fair pricing! I would definitely recommend New Look Power Wash service to anyone! I am a military member and appreciate that Mr. Carlos Gonzales is a Veteran, as well. Ariana & Brenna Dahl, Vacaville CA” – Ariana
Start the New Year right by hiring San Francisco Bay Area based New Look Power Wash, a highly regarded pressure wash company for all your exterior cleaning needs. We are not a handyman service where our talents are spread thin. We pressure wash ~ that is what New Look Power Wash does and we do it very well. If we can’t get it clean it will not come clean. As a customer of New Look Power Wash you can expect:
• Quality Service
• State of the Art Equipment
• Environmentally Safe & Certified; Green Soaps
• Onsite Consultation • Fully Insured – 5 Million General Liability Coverage
• Waste Water Reclamation
• Vendor status with the City of Fairfield and Solano County
But most of all you can be assured we will provide you with a pleasant experience and quality service at a fair price. Don’t believe us? Look at our Before and After pictures of our work that range from concrete cleaning, house and building wash from all over the San Francisco Bay Area. We are only minutes to your place of business or residence for a FREE onsite assessment of your pressure wash needs. Contact us today at 707.812.3702 to schedule that much needed house wash or driveway cleaning that you put off in 2011.
Pressure Wash service areas include San Francisco, Oakland, Pleasanton, Emeryville, Richmond, San Pablo, Hercules, Vallejo, Petaluma, El Cerrito, Folsom, Lafayette, Cathedral City, Clayton, East Palo Alto, Palo Alto, Fairfield, Vacaville, Dixon, Winters, Davis, Sacramento, West Sacramento, Suisun City, Stockton, Pittsburgh, Pleasant Hill, St. Helena, Walnut Creek, Oakley, Benicia, Danville, San Ramon, American Canyon, Orinda, Berkeley, Napa, San Rafael, Petaluma, South San Francisco, Rancho Cordova, San Pablo, El Sobrante, Martinez, Pleasant Hill, Concord, Lodi, Stanford, Monterey, Bodega Bay, Carmel, Redding, Livermore, Fremont, Fresno, Santa Ana, Anaheim, Riverside, Modesto, Santa Clara, Santa Rosa, Hayward, Elk Grove, Sunnyvale, Visalia, Roseville, Daly City, Antioch, San Mateo, Clovis, Santa Monica, Santa Barbara, Alhambra, Chico, Citrus Heights, Livermore, Alameda, San Leandro, Calistoga, Campbell, Tracy, Merced, Atherton, Auburn, Belmont, Belvedere, Brentwood, Brisbane, Burlingame, Albany, Point Richmond, Rio Vista, San Jose, Bakersfield, Los Angeles, Mill Valley, Burbank, Palo Alto, Morgan Hill, Mountain View, Hayward, Rancho Cordova, Los Banos, San Diego, Long Beach, Orange County, Contra Costa County, Solano County, Alameda County, Agoura Hills, Alhambra, Altadena, Arcadia, Avalon, Baldwin Park, Bel Air, Bell, Bell Gardens, Bellflower, Beverly Hills, Burbank, Calabasas, Canoga Park, Canyon Country, Carson, Castaic, Cerritos, Chatsworth, City of Industry, Commerce, Compton, Culver City, Downey, Duarte, Eagle Rock, East Long Angeles, El Monte, El Sugundo, Encino, Gardena, Glendale, Hawthorne, Hermosa Beach, Huntington, Huntington Park, Inglewood, Irwindale, La Canada Flintridge, La Crescenta, La Puente, Laguna Hills, Lakewood, Lancaster, Lawndale, Lomita, Lynwood, Malibu, Manhattan Beach, Marina Del Ray, Maywood, Melrose, Fairfax, Mission Hills, Monrovia, Montebello, Monterey Park, Montrose, North Hollywood, Northridge, Palmdale, Palos Verdes Estates, Palos Verdes Peninsula, Paramount, Pasadena, Pico Rivera, River Ranch, Porter Ranch, Rancho Palos Verdes, Rancho Santa Margarita, Redondo Beach, Reseda, Rolling Hills Estates, Rosemead, San Fernando, San Gabriel, San Pedro, Santa Clarita, Santa Fe Springs, Santa Monica, Sherman Oaks, Simi Valley, South El Monte, South Gate, South Pasadena, Studio City, Sylmar, Temple City, Thousand Oaks, Toluca Lake, Torrance, Universal City, Valley Glen, Valley Village, West Hollywood, West Los Angeles, Whittier, Willow Brook, Wilmington, Woodland Hills, Lake Tahoe, Pacifica, Santa Barbara, Yountville, North Las Vegas, Amargosa Valley, Beatty, Bullhead City, Cottonwood Cove, Death Valley, Death Valley Junction, East Kingman, East Las Vegas, Fort Mohave, Furnace Creek, Henderson, Indian Springs, Jean, Kingman, Lake Las Vegas, Laughlin, Mercury, Nellis AFB, Nellis Air Force Base, Pahrump, Paradise, Primm, Spring Valley, Summerlin, Sunrise Manor, Wikieup, Winchester, Napa County
New Look Power Wash was recently featured in Cleaner Times, a national publication representing the pressure wash and cleaning industry. We wish to thank the editor of Cleaner Times, Mr. Jim McMurry and the entire staff of Cleaner Times for their unconditional support of New Look Power Wash over the years.
To read the article in it’s entirety, just clink on the link provided. New Look Power Wash Article

San Francisco Based New Look Power Wash Magazine Article
Non-native pests are invading the valley, according to local grapegrowers who gathered to discuss their shared challenges this week.
Because land is dominated by vineyards, it makes it easier for pests to spread quickly from American Canyon to the Upvalley, growers said. And the two newest pests, the light-brown apple moth and European grapevine moth, seem to feel right at home in Napa County.
Growers, however, are not going to pull out vines and plant vegetables — a sure-fire way to chase out a grape-eating pest — because “the best use of the land is vineyards,” said Hal Huffsmith, Trinchero Family Estate’s vice president of vineyard operations.
Huffsmith was among the 125 people participants at a sustainability workshop put on by the Napa Valley Grapegrowers at Yountville Community Center Wednesday.
Huffsmith said both moths, which have been trapped as far north as St. Helena, are moving toward Calistoga. “So what can we do?” Huffsmith asked.
He said the industry needs to continue working with researchers, tap farmer wisdom — using trial and error with plantings, inspections, releasing natural enemies of the pests and more to see what works — and for growers to collaborate with their neighbors.
Huffsmith said one potential answer being discussed is a rootstock genetically modified to resist the pests. “But would you use (it)? That is a consumer-driven issue. But it is a possible solution.”
While growers fear the European grapevine moth could have devastating impacts on the winegrape industry, growers have learned to live with other pests who move more slowly or have less harmful effects on the fruit or life of the vines. Growers fear that the European moth will prove a more formidable foe.
“If we get one shot at defeating this (European grapevine moth), it is this spring,” Napa County Agricultural Commissioner Dave Whitmer said.
“This is the real deal. We need to take it seriously,” Whitmer said. “There is no single solution.”
“Right now,” he added, “We don’t know where it is and where it isn’t.”
The quarantine boundaries will expand if more moths are found. The strategy is to control the first and second generations of the European grapevine moth in a known quarantine area.
Whitmer said it appears the pest can be dealt with if its mating is disrupted. Whitmer said the federal and state Environmental Protection Agencies both approved the use of a mating disrupter. It should be available to growers by mid-April.
Growers will also be required to implement sanitation practices that will require pressure-washing everything from grape bins and vine trimmers to all machinery used in a quarantined vineyard . . .
Full Article PRESSURE WASH NECESSARY IN NAPA TO RID MOTH
So you are finally looking for a qualified pressure wash contractor to perform the necessary task of applying his or her knowledge to provide pressure washing services to your house or place of business?
The likely hood that your house, building or sidewalks are pretty dirty right now and you need to get them clean, right? Customer often wait until the outside of their building or house is either covered with algae or the dirt has accumulated so much over the years that the building itself has turned into an eyesore.
As with every significant purchase you make for the upkeep of your property you will want to make sure that the pressure washing contractor that you hire has the necessary credentials that ultimately qualify them as a legitimate pressure washing contractor. Beyond the business license and proof of insurance you will want to make sure that the contractor has an acute understanding of what needs to be cleaned and how it will be cleaned.
It has been my experience over the years regardless of the locale i.e. Napa, San Francisco, Berkeley, Sacramento, Los Angeles or San Diego that the consumer has little knowledge if any of what we as pressure washing contractors really do. One particular customer in Walnut Creek made a comment that all I do is play in water all day long. I guess one could surmise that this is indeed true however there is many ‘things’ that we do in order to ensure that our pressure washing services are the best in California.
Picking the right contractor to perform the pressure wash services you desire can be difficult when you do not know what questions you need to ask. As mentioned before at minimum you want to make sure that the “pressure wash” contractor is truly a legitimate pressure washing business in the first place. As a consumer you will want to make sure that the contractor does indeed have a business license and most importantly carry the correct and enough insurance that specifically covers pressure washing as part of their company policy. Pressure wash contractors that do have the necessary credentials often proudly display them on their website. In our case, New Look Power Wash is fully insured and a pressure wash vendor for the County of Solano, the City of Fairfield and the State of California. In conjunction with this we are also a certified Small Business with the State of California. Often times other trades that claim they perform pressure washing services do indeed have insurance and will tell you that BUT the may not be insured for pressure washing.
Questions to Ask
Once you have found a few legitimate pressure wash companies to bid on your project, don’t be afraid to ask them exactly how they intend to clean and remove all the dirt and algae from your residence or place of business without damaging the actual surface. Here are a few questions to ask as you try to decide which company you will hire:
- What procedures do you use to clean?
- Do you use cold or hot water when you pressure wash?
- Do you use any soap? If so, ask for the MSDS sheet for it so that you may read exactly what they are putting on your building or sidewalks
- Will the soap hurt my plants?
- Will the algae reappear?
- What equipment will you use to clean my back patio or sidewalks?
- Can the contractor guarantee that they will be able to get the surface clean?
- Ask for references if you wish to speak to another consumer about the contractors work.
These questions along with some that you may come up with will hopefully enable you to make the right choice in hiring a pressure wash contractor. As you are interviewing the pressure wash company determine which company you feel will back their services up unconditionally should something go wrong on the job.
The Almighty Dollar
Pricing does play an important role if not the deciding role in determining who you hire to perform the services. However do not let pricing be the only reason you choose one contractor from the next one. Qualified contractors charge for their services because they have spent many years testing what works and does not work on different surfaces relating to pressure washing. Entering into the pressure wash industry as a contractor is relatively easy but being a qualified contractor does require knowledge and experience in the field of pressure washing to properly perform the services the correct way.
Pressure Wash service areas include San Francisco, Oakland, Pleasanton, Emeryville, Richmond, San Pablo, Hercules, Vallejo, Petaluma, El Cerrito, Folsom, Lafayette, Cathedral City, Clayton, East Palo Alto, Palo Alto, Fairfield, Vacaville, Dixon, Winters, Davis, Sacramento, West Sacramento, Suisun City, Stockton, Pittsburgh, Pleasant Hill, St. Helena, Walnut Creek, Oakley, Benicia, Danville, San Ramon, American Canyon, Orinda, Berkeley, Napa, San Rafael, Petaluma, South San Francisco, Rancho Cordova, San Pablo, El Sobrante, Martinez, Pleasant Hill, Concord, Lodi, Stanford, Monterey, Bodega Bay, Carmel, Redding, Livermore, Fremont, Fresno, Santa Ana, Anaheim, Riverside, Modesto, Santa Clara, Santa Rosa, Hayward, Elk Grove, Sunnyvale, Visalia, Roseville, Daly City, Antioch, San Mateo, Clovis, Santa Monica, Santa Barbara, Alhambra, Chico, Citrus Heights, Livermore, Alameda, San Leandro, Calistoga, Campbell, Tracy, Merced, Atherton, Auburn, Belmont, Belvedere, Brentwood, Brisbane, Burlingame, Albany, Point Richmond, Rio Vista, San Jose, Bakersfield, Los Angeles, Mill Valley, Burbank, Palo Alto, Morgan Hill, Mountain View, Hayward, Rancho Cordova, Los Banos, San Diego, Long Beach, Orange County, Contra Costa County, Solano County, Alameda County and Napa County
–Times-Herald staff report
Posted: 11/08/2010 01:00:51 AM PST
Fairfield-based New Look Power Wash recently announced its support of locals injured or disabled in the line of duty by providing them free residential services through Cleaning for Heroes.
Cleaning for Heroes is a nonprofit organization that connects residential service companies nationwide to deserving individuals who have been injured or disabled in the line of duty.
The Warwick, R.I.-based organization provides free house cleaning, maintenance and repair services to disabled and elderly members of the U.S. military and first responders like police, fire, and EMS personnel.
For information on Cleaning for Heroes, visit www.cleaningforheroes.org or call (401) 732-7856. For information on New Look Power Wash, call (707) 812-3702 or e-mail newlookpowerwash@aol.com.
Pressure Wash service areas include San Francisco, Oakland, Pleasanton, Emeryville, Richmond, San Pablo, Hercules, Vallejo, Petaluma, El Cerrito, Folsom, Lafayette, Cathedral City, Clayton, East Palo Alto, Palo Alto, Fairfield, Vacaville, Dixon, Winters, Davis, Sacramento, West Sacramento, Suisun City, Stockton, Pittsburgh, Pleasant Hill, St. Helena, Walnut Creek, Oakley, Benicia, Danville, San Ramon, American Canyon, Orinda, Berkeley, Napa, San Rafael, Petaluma, South San Francisco, Rancho Cordova, San Pablo, El Sobrante, Martinez, Pleasant Hill, Concord, Lodi, Stanford, Monterey, Bodega Bay, Carmel, Redding, Livermore, Fremont, Fresno, Santa Ana, Anaheim, Riverside, Modesto, Santa Clara, Santa Rosa, Hayward, Elk Grove, Sunnyvale, Visalia, Roseville, Daly City, Antioch, San Mateo, Clovis, Santa Monica, Santa Barbara, Alhambra, Chico, Citrus Heights, Livermore, Alameda, San Leandro, Calistoga, Campbell, Tracy, Merced, Atherton, Auburn, Belmont, Belvedere, Brentwood, Brisbane, Burlingame, Albany, Point Richmond, Rio Vista, San Jose, Bakersfield, Los Angeles, Mill Valley, Burbank, Palo Alto, Morgan Hill, Mountain View, Hayward, Rancho Cordova, Los Banos, San Diego, Long Beach, Orange County, Contra Costa County, Solano County, Alameda County and Napa County.
As a business owner in the pressure wash industry what is your expectations? I am absolutely positive that you asked this same question when you entered into the pressure wash industry. You came up with the idea to start your business and also to take it somewhere, preferably in the right direction. What were your expectations or better yet how did you determine the ‘right direction’.

Your Pressure Wash Business ~ Where is it Going?
Think about this before you read on. Analyze your business and what your expectations are for it.
Is Success Driving You?
Is one of your expectations to be successful? Though it may seem a silly question at first and often times business owner’s gloss over this statement but achieving success with your pressure washing business is a critical component that requires some deep thought. Define success and leave out the template statement about making money so you do not have to work anymore. If you have not heard this about money and success, let me be the first to clue you in on something. Making money is not success. Making money is the reward for your success.
Where Ya At?
Before you can take your pressure wash business ‘somewhere’ it is probably safe to say that you better first know where you or IT is at. So the fundamental question to ask yourself, where are you? Do you know where you are at? And when I mean “know where you are at” I am leaning in the direction of YOU knowing exactly where you business is at today, where it was yesterday and where it was the day before that and the day before that. It is always good to KNOW where you are at before you KNOW where you want to go. This is a fair observation.
Where Ya Going?
Once you have determined where you are at within your pressure wash business, it is time to envision its future. Simply put, where do you want to go? Now that you KNOW where YOU are at it is time to figure out WHERE you want to go. So, WHERE do you want to go? Leave out the template answer about making as much money like that contractor over in the next county or that contractor that is idolized on the different bulletin boards. Your business is not about them; your business is about YOU.
All ‘Systems’ Go?
So, back to the fundamental question that we all have asked ourselves or have been asked by others. “What are your expectations as a pressure wash business owner?” What are the elements of your business model, business plan, budget, that will help you achieve “Success” as you define it? Do you know? Some of you may not realize this but many of you already have the elements in place in your business. You just need to organize them. These elements or otherwise known as systems will help you arrive to the place you want to be at. Before you implement the systems to push your business in the direction that you wish to go you must first arrive with an understanding as to where you want to go and stick with that. Comprehend your business model, business plan, budget and the necessary infrastructure so that you will know what systems to implement to get you there.
What are systems?
That will be the next article on the California Pressure Washing Blog. Here is to your success! Please feel free to post comments here at the California Pressure Washing Blog.
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Pressure Wash service areas include San Francisco, Oakland, Emeryville, Richmond, San Pablo, Hercules, Vallejo, Fairfield, Vacaville, Dixon, Winters, Davis, Sacramento, West Sacramento, Suisun City, Stockton, Pittsburgh, Walnut Creek, Benicia, Danville, San Ramon, American Canyon, Orinda, Berkeley, Albany, Point Richmond, Rio Vista, San Jose, Bakersfield, Los Angeles, Burbank, Palo Alto, Morgan Hill, Mountain View, Hayward, Rancho Cordova, Los Banos, San Diego, Long Beach, Orange County, Contra Costa County, Solano County, Alameda County and Napa County.
This Ezine Article is all about the money and the pressure wash contractor. The article speaks on the importance of sustaining a “balance” with our business and family. It is a great read for pressure wash contractors that are in business and have a family.
Here is the link. Pressure Wash Contractors – Is it really about the Money?
Pressure Wash service areas include San Francisco, Oakland, Emeryville, Richmond, San Pablo, Hercules, Vallejo, Fairfield, Vacaville, Dixon, Winters, Davis, Sacramento, West Sacramento, Suisun City, Stockton, Pittsburgh, Walnut Creek, Benicia, Danville, San Ramon, American Canyon, Orinda, Berkeley, Albany, Point Richmond, Rio Vista, San Jose, Bakersfield, Los Angeles, Burbank, Palo Alto, Mountain View, Hayward, Rancho Cordova, Los Banos, San Diego, Long Beach, Orange County, Contra Costa County, Solano County and Napa County.
There are many and useful ways today that enable you to get your pressure washing marketing message in front of potential customers. Ones such as electronic messages, tweets, social networks and telemarketing too name just a few. Though some may disagree but the era of Door-To-Door marketing is alive and well. Nothing can replace a firm handshake and eye contact with a potential customer within the comfort of his home.
Electronic marketing certainly has its place in our business today. Could you imagine not having access to the internet for more than 2 hours? The emotional withdraw one would go through as they read the “Unable to Connect” message on their computer screen. Let’s face it we live in a world where everything is done either by text, email or post on the different social networks.
Go Door-To-Door and Be Happy
Door-to-door marketing for pressure wash customers adds a personal touch to your marketing message. It offers a
customer an immediate and personal opportunity to see first hand what you are selling. For those in the pressure wash industry that never attempted door-to-door, you are in for a real treat. This form of marketing is not for the meek and weary. It takes a compelled individual that knows his pressure washing business inside and out to successfully close the sale at a customer’s front door.
A few pointers to help you finesse your overall message as you abound from one neighborhood to the next in your quest to land pressure wash contracts from door-to-door marketing:
- Know what you want to say to the customer and be ready to pitch it as soon as the customer opens up the door. The first couple words that you utter set the tone of how well or not the rest of your message will go. Practice your message over and over again in front of the mirror prior to using it on potential customers. Be willing to receive feedback from those that hear your message.
- Dress appropriately. If you have company uniforms then you better be wearing it. Look sharp. Make sure the company shirt that you wear is not the one that was balled up in the hamper earlier that day.
- Wear comfortable shoes. Walking door-to-door can take its toll on those that are not used to walking. Don’t use the excuse that your feet hurt as a reason to cut your door-to-door marketing day short.
- Know the neighborhoods that you wish to saturate before you start your day. Don’t spend 2 hours driving around looking for the ‘right’ neighborhood.
- Saturday is the prime day for door-to-door. However make sure that you are not knocking on doors at 7 in the morning. If so, this is one sure way of getting run out of neighborhood by individuals that you woke up to early. Remember that these people work during the week and Saturday is their opportunity to sleep in. It has been suggested that 10:00 am is an appropriate time to knock on doors.
- Have plenty of fliers or business cards in hand. You will want to leave your message with your customers should they wish to not answer the door. Leave your flier or business card at the front door or next to the door mat.
- As you approach the front of house look for any signs or indicators that the home owner wishes to not have any solicitation. Respect their wishes by not leaving your card or flier at their front door should there be a No Solicitation sign posted.
- Look for signs that have the home owners name on it i.e. Welcome to the Millers or The Gillispie Family and etc. Make a mental note of their name as you will greet them with this knowledge that you obtained from the sign i.e. “Good morning Mr. Miller, my name is Jim Frank from ABC Pressure Washing”.
- When knocking on the door or ringing the door bell. Twice is the max. After that step back at least 5-10 feet from the door so that when the home owner looks through the “peep hole” they are able to get a good look at you. By doing this establishes a “buffer zone” between you and your future customer and the likely hood of them opening the door is increased tremendously.
- Refrain from smoking or having a side chew of tobacco as you are knocking on doors.
- Turn your phone on vibrate and do not text. The customer that is in front you is your main focus. No distractions.
- Tell the customer why you are knocking on their door. Offer your message and give it with confidence. There is no need to rush it. Speak steadily and slowly. Some helpful points about your message may include how long you have been in business or if you are from around the area (local pressure wash contractor), special discount for the neighborhood and etc.
- If asked for a pressure wash quote, give one. It is not recommended that you try to set up appointment to do this. Ask the customer what he wishes to have pressure washed and give him a quote. If he is the first customer to sign up that morning you may wish to offer a price break for him. Why? Because you can drop his name to the neighbors that you will be performing pressure washing services for him. That little bit of news may mean the difference between them signing a pressure wash contract with you.
- Spend the necessary time with customers that show a sincere interest in your services. They are the ones that will be compelled to consider signing a contract with you. On the other had there will be customers that will give you the ‘cold shoulder’. Thank them for their time and move on to the next house.
- Use the sidewalks. Do not walk through a customer’s yard as you go from one house to the next.
- Know your pricing because neighbors talks. If you offered a discount to Mr. Miller because he was the first to sign up. Let other customers know this is the reason you offered him the “special price”.
Consider spending a good part of your day going from one neighborhood to the next for your door-to-door marketing. Volume is critical with this type of marketing. But if you are prepared you will be able to saturate your target areas in no time and you stand a very good chance of winning pressure wash contracts for your efforts. Best of luck with your door-to-door marketing.
Pressure Wash service areas include San Francisco, Oakland, Emeryville, Richmond, San Pablo, Hercules, Vallejo, Fairfield, Vacaville, Dixon, Winters, Davis, Sacramento, West Sacramento, Suisun City, Stockton, Pittsburgh, Walnut Creek, Benicia, Danville, San Ramon, American Canyon, Orinda, Berkeley, Albany, Point Richmond, Rio Vista, San Jose, Bakersfield, Los Angeles, Burbank, Palo Alto, Mountain View, Hayward, Rancho Cordova, Los Banos, San Diego, Long Beach, Orange County, Contra Costa County, Solano County and Napa County.
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